What is it?
The average amount of money that you have to pay google AdWords for someone accidentally clicking on your ad that strategically pops up right when a customer clicks their mouse.
CMO: Let’s bid on the keyword ‘Cloud’
Marketing Manager: won’t the cost per click be insanely high?
CMO: yea but think about all the people we could drive to our webcast ‘Top 5 Reasons Why You Should Move To The Cloud!’
The average amount of money that you have to pay google AdWords for someone accidentally clicking on your ad that strategically pops up right when a customer clicks their mouse.
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CMO: Let’s bid on the keyword ‘Cloud’
Marketing Manager: won’t the cost per click be insanely high?
CMO: yea but think about all the people we could drive to our webcast ‘Top 5 Reasons Why You Should Move To The Cloud!’
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ReplyDelete
ReplyDeleteCPC stands for cost per click. Also known as pay-per-click (PPC), the CPC model is a billing model whereby the advertiser only pays when a user clicks on an ad. By comparison, CPM stands for cost per mile or cost per thousand impressions. CPC (cost per click) is a metric that determines how much advertisers pay for the ads they place on websites or social media, based on the number of clicks the ad receives. CPC is important for marketers to consider since it measures the price of a brand's paid advertising campaigns. Quality and effective PPC management software
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